Top Tips on Baidu PPC Advertising

Top Tips on Baidu PPC Advertising

Baidu is China’s number one search engine. The search giant received 28.9% of…


Baidu Brand Zone

What is Baidu Brand Zone?

Baidu Brand Zone was launched in 2007, a revolutionary new way for companies to…


Baidu PPC vs Google PPC

How Baidu PPC compares to Google PPC

When it comes to search engines Baidu is almost universally described as ‘the…


Baidu advertising in China

How to use Baidu advertising to market in China?

It’s not just an 80% share in the Chinese search engine market that makes Baidu…


Chinese real estate buyers

Why are Chinese real estate buyers looking for opportunities abroad?

China will soon be investing more money abroad than it receives. In 2014 the…


the Chinese investing in London real estate

Why are the Chinese investing in London real estate?

In 2013 London Mayor Boris Johnson launched the official Chinese language…


Chinese real estate investors

Chinese real estate investors inject billions into London

Real estate investment overseas has seen a dramatic increase in China. Between…


Chinese real estate buyers

What are Chinese real estate buyers investing in abroad?

With increasing wealth and a fascination for all things Western, Chinese…


Social media marketing in China

Why social media marketing is highly effective in China?

China’s social media platforms present a unique opportunity for foreign…


Baidu - Chinese marketing strategie

What role will Baidu play in future Chinese marketing strategies?

China has more internet users than the entire population of the United States,…


mobile marketing in China

How important is mobile marketing in China?

With a population of 1.29billion mobile phone users, a staggering 90% of people…


marketing in China

How were businesses marketing themselves in China in 2014?

The modern digital marketer has a huge wealth of tools at their disposal in…